The Faulty ‘Mental Models’ That Lead to Poor Disaster Preparation

As Hurricanes Isaac and Sandy were bearing down on the South and East Coasts of the United States, respectively, in the summer and fall of 2012, Wharton marketing professor Robert Meyer and his research team took to the phone lines to survey people in the storms’ crosshairs about what they perceived the greatest threats to be, and how they were preparing to face them…

US FameLab Finals hosted by Exploration Science’s Kenny Broad

 

famelab_Kenny and Winner

On April 5, 2014, the National Geographic and NASA held the finals of the United States FameLab competition.  The event was held at National Geographic Headquarters in Washington DC and focused on the theme of exploring earth and beyond.   The winner was neuroscience Ph.D. student Lyl Tomlinson from SUNY Stony Brook.  He  emerged as the overall winner from the eleven finalists, who were chosen from almost 100 contestants across the country.  When not working on his dissertation, Lyl writes on his blog The Science Stoop.

On June 5th Lyl will join 23 other country winners for the International FameLab competition held in the United Kingdom at the Cheltenham Science Festival.   The host for the event is Abess Center director and Exploration Science faculty Dr. Kenny Broad, who is National Geographic’s 2011 Explorer of the Year, when he was recognized for his work in exploring the blue holes of the Bahamas with long time friend and photographer/filmmaker and cave explorer the late Wes Skiles.

The event can be viewed at this archived video stream:   http://new.livestream.com/viewnow/famelab

Famelab 2014 NG small